Company Navitas is one of the world’s leading manufacturers of high-quality nanocrystalline cellulose.
Produced from tree pulp, cellulose nanocrystals are a rich, renewable and biodegradable source with application in a wide range of industries, from construction to electronics and cosmetics.
August 2019 - September 2020
Worldwide product awareness and brand visibility were vital, as well as providing detailed information regarding the product and its applications. Close collaboration with the client’s team resulted in to determining the scope and functionality of the app itself.
The app was delivered to users to test the user experience. Their feedback and opinions were considered before launching the final solution.
Launched mobile application clearly represents nanocrystalline cellulose and its possible applications in various industries. A technical calculation was integrated to provide first insight into the recommended quantities for specific uses.